Advertising prices for high-speed trains

High speed train advertising prices

The level of high-speed trains is classified based on the passenger flow of high-speed trains and the stations on the train's operating route. The price corresponding to each level is the price of the media in the level where the high-speed train is located

High speed train advertising prices

Type Media type Publication price (/set) Net price after discount (/set)
Harmony Small Title
(Voice broadcast+horse racing information screen+glass door sticker)
890,000 - 1,640,000 yuan/quarter Starting from 90000 yuan/quarter
Luggage rack color stickers 400000-800000 yuan/month Starting from 60000 yuan/month
Brand train
(Pillow covers, table stickers, posters)
710,000 - 1,490,000 yuan/month Starting from 100000 yuan/month
Pillow Media 330000-700000 yuan/month Starting from 50000 yuan/month
Tabletop media 300000-630000 yuan/month Starting from 40000 yuan/month
Poster Media 250000-500000 yuan/quarter Starting from 60000 yuan/quarter
Exterior body color stickers 4.29-8.89 million yuan/year Starting from 1.2 million yuan/year
Full naming of the train 9.66-19.66 million yuan/year Starting from 1.5 million yuan/year
Fuxing Luggage rack color stickers 1.49-2.99 million yuan/quarter Starting from 410000 yuan/quarter
Pillow Media 1.39-2.79 million yuan/quarter Starting from 330000 yuan/quarter
Tabletop media 1.19-2.39 million yuan/quarter Starting from 300000 yuan/quarter
Poster Media 300,000 - 600,000 yuan/quarter Starting from 72000 yuan/quarter
Brand train 2.79-5.39 million yuan/quarter Starting from 650000 yuan/quarter

High speed train advertising placement, contact us

The forms of advertising media for high-speed trains include advertising on the body of the train, advertising on the doors of the train, advertising on the headrests of the train, advertising on the table boards of the train, advertising on the display boards of the train carriages, advertising on the LED rolling screens of the train, advertising on the broadcast media of the train, advertising on the luggage racks of the train, and advertising on the television.

With the continuous development and innovation of high-speed rail, faster speed, more comfortable environment, and seamless experience have made many audiences more fond of taking high-speed rail. Therefore, high-speed rail has become the first choice for travel, gathering more audiences for the brand. China's high-speed rail has a huge passenger flow and is growing rapidly, with a large and concentrated population.

High speed rail passengers are mainly composed of high-income, high position, and highly educated individuals, who have a higher average monthly income and strong purchasing power; Management personnel account for over 60%, with nearly half of the population having a bachelor's degree or above. They are currently the most valuable mainstream audience in the market and a key focus of the brand's customer base.

High speed rail caters to the middle and high-end population, who are the backbone of society and opinion leaders within a group, possessing absolute discourse power. They are not only scene experiencers and consumer decision-makers, but also intermediaries and carriers of brand communication. A KOL can effectively influence a group of people around them; They are enthusiastic about recommending brands they consider good to those around them, thus achieving a viral spread effect.

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Classification of high-speed train formations

Introduction to high-speed train sets